At Shop ESSENCE, our brand partners have to reach specific goals, in order to move up a tier. Below is a description of each tier and how to move up and enjoy all of the perks we have to offer.
In order to be considered a Tier 1 brand partner, you would need to make $1,500 in sales (gross) in a single month. Being Tier 1 allows you to be one step closer to enjoying Shop ESSENCE perks. If you exceed $3,000 in sales in your first month, you automatically become a Tier 2 brand partner.
Tier 2 allows you to indulge in perks across the ESSENCE, Shop ESSENCE, and New Voices brands. To reach Tier 2, you would need to have made at least $3,000 in sales across 2 months. We have broken this down below.
Inclusion in New Voices Family
ESSENCE Swag Bag Opportunities
ESSENCE hosts a number of events throughout the year, including but not limited to Fashion House, Street Style, Textures on the Runway, Wellness House, etc. You may have the opportunity to have your brand included in gift bags for celebrities and customers. Not only does this allow for more brand visibility, it may also help with your entry into Tier 3!
Inclusion in Shop ESSENCE Pop Ups
As a brand partner, you will be considered first to be one of the brands we showcase and sell in our shop. We bring the celebration of black owned businesses to major cities, for an experience unlike any other!
Tier 3 opens up the possibility of in-book magazine features, features in our holiday gift guide, and even QVC's!
Holiday Gift Guide
- Featured article
- Inclusion in magazine ad
- Entrepreneur stage